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The Marketing of Ideas and Social Issues

By: Seymour Fine

...er Originally Published in 1981 by Praeger Publishers. 3 TABLE OF CONTENTS THE MARKETING OF IDEAS AND SOCIAL ISSUES 1 TABLE OF ... ...BLE OF CONTENTS 3 FOREWORD 6 PREFACE 7 GLOSSARY 9 INTRODUCTION 10 1 THE NATURE OF IDEAS AND SOCIAL ISSUES 12 ORIGINATION, MATURATION AND ADOPTIO... ...education dissemination 29 Gossipmongering 29 Rumormongering 30 Public Relations or Publicity 31 Public Opinion 31 Propagandizing 32 Lobbying 33... ...ed to a particular area of social marketing, such as family planning, antismoking, or better environment. Fine is the first person to write a book o... ... press, nudism, consumer cooperatives, or "Join the Peace Corps." (a more complete list appears in Table 1.1.) It is also useful in the marketing o... ...ctor encompasses a large variety of "products" (see Table 1.1) and includes a long list of institutions engaged in the marketing of these products. T... ...ng is any one of these, because marketing is all of them. The marketing process is incomplete unless all of its functions are performed, functions th... ...arties to the 20 transaction. If any are omitted or even poorly executed, an incomplete and usually ineffective process results. Marketing f... ...ist the individual in making better use of his or her own resources could at least partially replace the need to amass material resources provided by...

...An idea is taken for granted in the scheme of things. Someone exclaims, "I've got an idea!" What is it that he has? From where did he get it? How was it transmitted? How might it spread to others? What will be the effect of the acceptance of the idea? These are some o...

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The Myth of Ulysses and Secondary Beauty

By: Antonio Mercurio

... 1 Antonio Mercurio THE MYTH OF ULYSSES AND SECONDARY BEAUTY ... ... 2 Copyrighted material Published by The SOLARIS INSTITUTE of The SOPHIA UNIVERSITY OF ROME. (S.U.R.) Copyrignt 2009 by SOP... ...ese titles have been translated into English and placed in brackets { }. A list of all the authors books with a specification of which already are o... ... A list of all the authors books with a specification of which already are or soon will be available in English, is found at the end of the book. ... ................................6 FURTHER REFLECTIONS: Ulysses in search of lost beauty and of beauty to create......................................... ...o discover new ways of thinking and acting, and who wants to transform him or herself as well as human history. Antonio Mercurio 6 THE MYTH... ...become One with the Cosmos, and this is what Ulysses (the I ) did by always listening carefully to the goddess Athena’s advice (the SELF). 21 I ... ...eriences were forced upon him, and he had to go through them in a passive, incomplete and inadequate way. During that period, he had to make use of ... ... law of entropy, and it continuously receives and emits energy that either partially or completely transforms the essence and the existence of its c...

...eloped from a paper I wrote for Russian and Baltic country psychologists. They had come to Italy to the Institute in Ascoli Piceno, which is a member of the Sophia University of Rome, to participate in a seminar on Sophia- Art and Cosmo-Art. The same paper was expanded and presented at the Second Ulyssiads of the Sophia University of Rome, organized by the Institute in Te...

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Cyclopedia of Economics

By: Sam Vaknin

... © 2004-7 Copyright Lidija Rangelovska. All rights reserved. This book, or any part thereof, may not be used or reproduced in any manner... ...without written permission from: Lidija Rangelovska – write to: palma@unet.com.mk or to samvaknin@gmail.com Philosophical Essays and Musings:... ... http://samvak.tripod.com/freebooks.html Created by: LIDIJA RANGELOVSKA REPUBLIC OF MACEDONIA C O N T E N T S I. A II. B III. C IV. D V... ... XXI. The Author A Abortion I. The Right to Life It is a fundamental principle of most moral theories that all human beings have a right to lif... ...Reductio ad absurdum: if, in the far future, research will unequivocally prove that listening to a certain kind of music or entertaining certain tho... ...s a serious study of the Jews and their role in history, past and present. Endless lists of prominent people of Jewish descent are produced in supp... ... Both manual labour and trade were derided in the Ancient World. This derision was partially eroded during the Dark Ages. It survived only in relat... ...r visibility. This, naturally, would have eliminated the need for today's clunky, incomplete and (highly) inefficient search engines. Thus, a sit... ...with his two theorems would have saved the architect a lot of time. Gödel's First Incompleteness Theorem states that every consistent axiomatic lo...

Cyclopedia of issues in economics analyzed through the prism of the economies of countries in transition, emerging markets, and developing countries.

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Capitalistic Musings

By: Sam Vaknin

... © 2002, 2003 Copyright Lidija Rangelovska. All rights reserved. This book, or any part thereof, may not be used or reproduced in any manner... ...without written permission from: Lidija Rangelovska – write to: palma@unet.com.mk or to vaknin@link.com.mk Visit the Author Archive of Dr. Sam... ... write to: palma@unet.com.mk or to vaknin@link.com.mk Visit the Author Archive of Dr. Sam Vaknin in "Central Europe Review": http://www.ce-revi... ...et http://samvak.tripod.com/after.html Created by: LIDIJA RANGELOVSKA REPUBLIC OF MACEDONIA C O N T E N T S I. Economics - Psychology's Neg... ...ferent reasons. Volatility is a form of market inefficiency. It is a reaction to incomplete information (i.e., uncertainty). Excessive volatility... ...Press International (UPI) The Wall Street Journal has recently published an elegiac list: "Twenty years ago, cable television was dominated by a pa... ... was introduced illegally where manufacturers insisted on rigid, rich-world, price lists. Piracy of intellectual property, for instance, is a form... ... others - individuals or firms - outside the marketplace and their effects are only partially reflected in prices and the market transactions. As Mu... ...the stars. That is our destiny and also our pleasure. These are nothing more than incomplete advices. The total field is changing all the time. Fu...

Critical analysis of the foundations and tenets of capitalism and of the dismal science - economics.

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